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affiliate network

Admitad's Technologies for Advertisers

We are always looking for new business practices and developing current ones in order to offer publishers and advertisers the cutting edge in affiliate marketing.

Pricing models are constantly evolving in affiliate networks in accordance with the needs of advertisers and publishers. We offer a variety of payment methods so that everyone can find the right fit at Admitad.

CPA

CPA

Cost-Per-Acquisition (also called CPS - Cost-Per-Sale).

Today this is one of the most popular e-commerce payment model, in which payment is made only for specific user actions — the advertisers pay for the sales/acquisitions.

Advertiser either pays a percent of the purchased good price or a fixed price per sale.

CPV

CPV

Cost-Per-Visit (Visitor).

CPV is an online advertising model in which advertisers pay for the delivery of a targeted visitor to the advertiser’s website. The publisher is paid when a user lands on the website.

Advertiser pays a fixed price for a visit (visitor).

CPL

CPL

Cost-Per-Lead.

An online advertising model in which the advertiser pays for an explicit registration from a consumer interested in the advertiser’s offer. Among pricing models, CPL has one of the highest return on investments for advertisers. In CPL campaigns, the publisher hosting the advertisement is only paid when leads are generated. A lead refers to the contact details, or sometimes the demographic details, of an individual interested in the advertiser’s service or product.

Advertiser pays a fixed price for a lead.

CPI

CPI

Cost-Per-Install.

In this case, payment is taken for the download and further installation of a downloaded distribution kit. This usually means mobile apps, but applies to desktop as well (like antivirus).

As a rule, advertiser pays a fixed price for every downloaded application.

Call-tracking

Call-tracking

Pay-Per-Call

Call tracking is a technology which enables the pay per call business model, allowing the tracking of phone calls to be associated with performance-based advertising, and supplying additional analytic information about the phone calls. Call tracking is a method of performance review for advertising.

Advertiser pays for the incoming calls through specified numbers dedicated to publishers.

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