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A look into the US’ post Christmas online buying habits from 2018
Which products were the most popular in the US after Christmas? How did the behaviour of buyers change compared to the previous year? Admitad monitored sales and provided insight into what US customers are buying online in the days following Christmas.
Keeping Clients Happy: How Advertisers Can Maximize The Post-Conversion Up-Sale
At Admitad, we spoke to our experts about the best way to retain customers after an initial purchase. In short, to increase the Customer Lifetime Value, companies need to do one of two things: increase the average receipt amount, or increase the amount of transactions in a unit of time. This can be deconstructed, in more detail, into 5 main ‘pillars.’
Fraud in 2019: What Advertisers Should Expect and Methods of Fighting It
Scams and fraudulent activities are not a new phenomenon, nor are efforts to combat fraud. While companies create new tech and methods to fight fraud, culprits are constantly coming up with new strategies to steal money from unsuspecting victims.
The 4 Most Common Questions Advertisers Have About Affiliate Marketing
The more advertisers jump on the affiliate marketing train, the more people start craving information to make their affiliate programs work. In this article, Evan Johnson, Head of International Sales Group at Admitad highlights and responds to 4 common questions advertisers have about affiliate marketing.
Admitad Announces 0% Commission On Express Payments For Webmasters, Allowing CPA Affiliate Marketers To Earn Faster
Admitad has announced the removal of express payment commission charges for AD1 to AD3 class webmasters from all available currencies and payment systems such as PayPal, WebMoney, and ePayments. The 0% commission rate means that webmasters can withdraw confirmed earnings from their accounts within minutes, saving them the headache of waiting days or weeks to be paid. This new shift will benefit all webmasters, especially those who specialize in the online games industry and generally need to have shorter hold times.
Pick the Right Lane: The Latest Affiliate Marketer Traffic Sources That Every Advertiser Should Know About
The market for affiliate marketing is expected to increase from $4.2 billion in 2015 to $8.6 billion in 2020, so gaining access to these latest pathways to audience engagement should not be missed out on by advertisers. Igor Gubin, the Head of Business Development for the International Publisher’s Department at Admitad, has listed the newest traffic sources that every modern business should be clued in on.
GDPR: The new European data protection law and its impacts on affiliate marketers
Marketers and advertisers who use affiliate networks also must be aware of the GDPR’s impact on their industry. With this sudden shift in privacy laws, affiliate marketers have their own set of questions that they need to be answered to properly adapt. Alexander Bachmann, the CEO and Founder of Admitad, reviews the tectonic changes in the global industry of affiliate marketing, notes attitudes of the market players and the developments which the global marketing faces. This article may help you understand the main trends related to the GDPR and to predict for yourself in which direction moves the industry.
The importance of finding a niche in the growing world of affiliate marketing
In order to succeed in business, knowing your audience is important. The ability to expand is always a possibility further down the line, but securing a niche can help future-proof your business and maintain a position of authority in the face of others that take a more “catch-all” approach. Maksim Volokhov, the Head of Admitad Invest: “There is no single option for development, each option has the right to life. If you know and if you are confident that you can assemble an audience in a certain niche, then start boldly.”
Shortlist Announced for the International Performance Marketing Awards
With the shortlist officially announced, the news also signifies the opening for Industry Choice categories, which once again include Agency, Network and Technology with companies Awin, Admitad, Optimus, Webgains, Parternize, Acceleration Partners, Button and Impact all worthy contenders respectively.
How passive is passive income when using affiliate marketing?
StartupBeat, a Top 100 US tech blog syndicated on Google News, published an article featuring Alexander Bachmann, CEO of Admitad. Alexander discusses how he sees the industry changing with the introduction of AI/ML technologies. He stated “Machine learning is an evolving technological trend, a step towards artificial general intelligence. We are already witnessing artificial narrow intelligence (ANI) designed to perform some narrow tasks. As affiliate marketing is moving towards optimization of multiple simple processes, personification and digitalization, AI/ML can change this industry and change the whole industry of affiliate marketing and online advertising.”