Acko CarInsurance [CPL] IN Affiliate ProgramSimilar programs
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Company's Description: Acko is to insure what the internet is to information and what the instant message is to communication. We figured that most people don’t really care about insurance, simply because they don’t understand it. But you don’t really need to. That’s what we are here for. Acko is here to make buying and using insurance really effortless. How do we ensure that? Insurance, say hello to technology. By adding technology to insurance, Acko has transformed something that’s long and tedious to something that’s quick and easy. And in the process, we’ve managed to fit something as massive as insurance in your pocket. Acko is digital first which means that you’ll be as comfortable using it as you are using your own smartphone. Acko makes insurance effortless by making it affordable and hassle-free because when it comes to finding ways to making your life easier, we leave no stones unturned.
The new age of insurance has finally arrived.
Campaign’s description: The campaign needs to be promoted on CPL (cost per lead) module.il
Campaign’s objective: To generate quality leads.
The quality of Leads is rated as per below (HARD KPI's)
-> The OTP verified lead should engage in a conversation with Acko's Call centre team for at least 1 minute. (At least 50% of the leads should be above 1 minute talk time)
-> Sale of 3% (Sale to OTP verified leads)
Few broad inputs for TG
Location: Delhi-NCR, Mumbai, Bangalore, Hyderabad, Pune, Delhi, Kolkata, Chennai, Ahmedabad
Qualification criteria : When a lead gets created on the product, it gets pushed to our Lead Managment System. That leads gets called in a matter of few mins. Once in gets connected, agent asks pre-set questions and disposes that lead as Qualified-Follow up.
Following are the questions we ask from the customers:
Q1. Private or Commercial
Q2. Make, Model and Variant
Q3. Regn Year
Q4. Owner (First or Second) to lead to the claim question
Q5. Last Claim Year
Q6. Last Policy Expiry
General Campaign terms
- All allowed traffic sources are mentioned in the campaign detail.
- Authentic promotional methods should be used to promote the campaign.
- Advertiser holds the complete right to deny all pending payments in the event of fraud or malpractice.
- Any violation of rules or using unapproved creative is subject to legal action and heavy penalty.
Last changes were recorded on 01.02.2019
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Last changes were recorded on 18.01.2019