Welcome to the 2025 May edition of Admitad’s Product Digest. We have finished a huge update regarding promocodes offers – in this digest you will find info on how to work with them as an advertiser or publisher. Also few more important updates for our users.

Promocode Offers update

We have released a new functionality for promocode offers – tracking promo codes!

What are tracking promo codes?

Tracking promo codes enable publishers to promote advertiser’s offers and track user actions. They can be used with or without affiliate links.

Combining tracking via affiliate links and promo codes ensures more reliable order tracking, even considering browser restrictions and ad blockers. This approach protects publishers from losing orders and improves attribution accuracy.

Advantages of combined link and promo code tracking:

• Reliable tracking. If tracking via affiliate link fails, the order will be tracked via the promo code, and vice versa, minimizing the risk of lost orders.
• Access management. Ability to assign a promo code to a specific ad space and moderate access to each promo code.
• Promo code redistribution. A promo code can be revoked if the publisher uses it ineffectively and reassigned to another ad space.
• Quick stats update. Using link tracking speeds up the display of orders in statistics.
• Traffic marking. Allows publishers to label traffic sources, orders, and audience.

1. Tracking promo codes for advertisers

How to create and launch tracking promo codes:

Find Tracking promo codes in “Advertising tools” tab

Click “Create promo codes bundle” to create new tracking promo codes:

You can add tracking promo codes:

• Manually using the instructions from the guide: CLICK HERE 
• Or through your account manager, if you have one.

Track the efficiency of the promo codes in “Reports – on promo codes” tab:

2. Tracking promo codes for publishers

How it works?

The client clicks on your affiliate link and enters the promo code when placing an order — you are guaranteed to receive a reward.

Tracking via the link allows you to see orders in statistics more quickly and preserve your marking in SubID.

In case ad blockers interfere with tracking or competitors copy your placement and replace links with theirs, the SubID marking will be lost, but the order made with the promo code will still be yours.

Where to find them: 

Click Programs – All promo code programs:

Filter tracking promo codes by clicking checkbox “With link tracking”:

Choose the offer and click “Request code”: 

Check the Terms and click “Request code” to get the code from the advertiser:

After moderation you will get a notification in the Notification center about the promo code and it’s details: 

After you get the promo code, you will see both promo code and link tracking inside. Use this link along with the promo code for reliable tracking and quick display of orders in the statistics. 

[FOR ADVERTISERS]

3. Generate financial report via file

Now advertisers can generate a financial report for specific actions based on the uploaded file.

Find the new tab in the “Payments” section.

How to generate a report:

Upload a file with actions that need a financial report generated.

How to upload actions:

1. Download the template.
2. Fill in one of the required columns:
   • admitad_id: must contain the Admitad ID fo the order
   • order_id: order number.
3. If you need to add a comment to the report, write it in the Comment column in the first row of the file.
4. Upload the completed file and click “Submit.”

[FOR PUBLISHERS]

4. Rejoine declined programs

Now you can reapply for the offers where your application was previously declined. Reapplication will be available after 7 days of decline – to make sure you have time to check and improve your application. 

Use the filter “Decline” in Admitad Store to check all declined applications.

[FOR PUBLISHERS]

5. Deleted footer from publisher accounts

For better usability inside the publisher’s account we deleted the footer that contained general links. All the needed links and information is available in the punisher’s account top menu.

Stay tuned for more updates!