Admitad News
Affiliate links quick and easy: Admitad Extension at your disposal!
If you work with Admitad but haven’t yet started using Admitad Extension, it’s high time to change the situation. What is it all about? Admitad Extension – is a special extension for Chrome, which makes publishers’ life much easier: it allows to save time while...
M.Video: cashback increased frequency of purchases x1.5 times
The efficiency of affiliate channel and of cashback services in particular is somewhat controversial. Some specialists say that it takes advantage of advertiser`s brand and cannibalizes their traffic, while others consider cashback a good way to attract new buyers and boost customer activity. Within Admitad section about affiliate marketing at Russian Internet Forum (RIF) 2019, retail giant M.Video and digital performance agency iProspect Russia shared the results of their work with the affiliate channel in 2018.
Admitad presents Annual Report 2018/2019
Admitad is happy to present its second edition of the annual Admitad Report 2018/2019. Along with the most remarkable e-commerce trends of the previous year, Admitad analyzed data on popular goods categories as well as provided the deepest analysis of traffic & sales region-based. To conduct this survey, we analyzed more than 125 mln purchases by internet users worldwide who spent around $3,4 billion on them.
How Google parallel tracking will influence tracking in CPA networks
In 2017 Google worked out a function which is called «parallel tracking». The company promised to make it obligatory for all Google Ads accounts since October 30, 2019. However, it did not happen. What is this function for, what will it bring to affiliate marketing...