AliExpress Back to School Sale 2025

The end of August marks one of the hottest shopping periods of the year—Back to School. For affiliates and publishers in the Admitad network, this is a prime opportunity to boost traffic, capitalize on increased consumer demand, and maximize revenue, especially with AliExpress bringing its signature mega sale to the season.

Timeline:

Warm up: 15th – 17th Aug 2025 PST
*KR, IL, ES, PL, IT, FR, DE, NL, UA, GB, BR, MX, SA, AE, КW, OM, BH, QA will start by local time.

Benefit: First click attribution (except: dropshipping/cashback/plugin/non-transparent traffic; publishers with high violation involving traffic).
Action: Promote banners and products to get more add-to-carts

On Sale: 18th – 27th Aug, 2025 PST
*KR, IL, ES, PL, IT, FR, DE, NL, UA, GB, BR, MX, SA, AE, КW, OM, BH, QA will start by local time.

Benefit: Up to 80% offDouble your savings: coupons+deals
Action: Boost your campaign with available reduced prices

More benefits:

During warm-up period promote main landing pages to guide buyers to add to cart (doing so will increase the chances of placing orders during the sale period to achieve more commission).
During sales period, pay more efforts to campaign promotion.

Landing Pages:

• Main Landing: Up to 80% off https://best.aliexpress.com
• Top picks
• Code page collection
• Banners
• All regional promo landings and coupons

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