An Evening in Jakarta: Bringing Indonesia’s Affiliate Marketing Community Together

As the sun dipped below the Jakarta skyline, something genuinely special unfolded at Casa Cuomo — an evening that brought together some of Indonesia’s most exciting brands, publishers, and agencies under one roof, united by a shared belief in the power of partnership-driven growth.

On the evening of May 21, 2026, Admitad hosted an exclusive networking dinner in Jakarta, welcoming over 50 guests from across the Indonesian digital and retail ecosystem. The turnout was a testament to the momentum building in the market — and to the appetite for real, meaningful conversation about where affiliate marketing is headed in Southeast Asia.

A Room Full of the Right People

The guest list read like a who’s who of Indonesia’s leading brands and platforms. From the advertiser side, we were joined by representatives from Citilink, Ruparupa, Shopee, MAP Group, Gramedia, and Time International — companies that collectively shape how millions of Indonesian consumers discover, shop, and travel every day. On the publisher and partner side, we had Branch and ShopBack in attendance, alongside Emtek Digital and the WPP agency network, bringing strategic depth to the conversations throughout the evening.

Having this breadth of perspectives in one room — brands, publishers, and agencies — is exactly the kind of environment where valuable partnerships take root.

The Evening Unfolds

The event opened at sunset with welcome drinks and a relaxed atmosphere, easing guests into the evening before the brief opening session began. Neha kicked things off with a warm welcome, setting the tone for what would be an evening of open dialogue rather than a formal presentation.

This was followed by an insightful look at Indonesia’s market opportunities — a timely topic, given the extraordinary growth trajectory the country’s digital commerce sector continues to demonstrate. Indonesia remains one of the most compelling growth stories in all of Southeast Asia, and the data and perspectives shared during this session gave attendees a clearer picture of where the biggest opportunities lie.

Haura then closed the presentation segment with a forward-looking session on how brands, publishers, and agencies can achieve meaningful scale together — practically and sustainably — through well-structured affiliate partnerships.

Dinner, Conversations, and Ideas

With the formal part of the evening behind them, guests settled into what became the real heart of the night: dinner and genuine conversation. The atmosphere at Casa Cuomo was warm and unhurried, encouraging the kind of candid exchanges that rarely happen in boardrooms. Over wine and a lovely dinner, ideas flowed freely — about performance marketing, about the Indonesian consumer, about the channels and formats that are resonating right now, and about where everyone sees the industry in the years ahead.

These spontaneous conversations – a publisher swapping notes with a brand, an agency sharing observations with a platform – are often where the most interesting thinking happens. And there was plenty of it on the night.

A Night to Remember

The evening wrapped up with group photos and smiles, and guests headed home with curated gifts thoughtfully prepared by the Admitad team — a small but meaningful gesture to close out an evening built on generosity and connection.

Events like this one matter because the affiliate marketing industry, at its best, is deeply relational. Technology enables scale, but trust and relationships are what make partnerships truly work. Bringing this community together in Jakarta was a reminder of how much potential exists when the right people are in the same room, talking openly and thinking big.

We are grateful to every guest who joined us for the evening and look forward to building on the conversations that started at Casa Cuomo .

Want to explore what a partnership with Admitad could look like for your brand or platform in Indonesia and across Southeast Asia? [Get in touch with our team.]