Seasonality in Admitad: how does COVID-19 affect online businesses?
We have analyzed advertisers’ sales of the last 19 months to figure out the regularities across multiple industries. Let us remind you, in 2019 total turnover of Admitad clients amounted to $5bn (based on Affiliate Report 2020).
We do realize the market has changed due to the pandemic and we cannot expect the same trends this year. Some companies suffered heavy losses due to the coronavirus outbreak, others have never felt better.
We hope that when the economy goes back to its course, Admitad publishers will find this calendar useful to navigate across peaks and valleys of short-term trends and reroute their traffic to the hottest affiliate programs on the go. We are going to update it every month.
upd. 10.08.2020: July data added.